Where to Buy
The
Florida’s natural
STORY
The
Florida’s natural
STORY
what goodness means to us.
At Florida’s Natural, goodness runs through our veins. From roots planted deep in the Florida soil, our branches have grown to reach all around the world – bringing together all kinds of people from all kinds of places, to create all kinds of unique and bold new flavors. From the highest-quality ingredients to the highest standards for flavor, we care about it all. We craft goodness into every glass for a difference you can taste.
A HISTORY OF GOODNESS
Since 1933, we’ve been committed to passing along our love of citrus from one generation to the next – so we can pass it along to you.
1933
We were founded as a farmer’s cooperative with one goal – to bring the very best citrus products to homes across America. Demand grew quickly, and in 1938 we invested in automated machines to help with the squeezing.
1945
When World War II broke out, the first Orange Juice concentrate was created right here in Florida for our troops overseas. Soon, this innovation allowed us to bring more juice to a thirsty nation.
1965
As the demand for chilled juices grew, our citrus co-op kept up with the times, bringing a whole variety of new juices to the homes of America.
1987
In 1987, we launched the Florida's Natural brand—a brand committed to crafting only the finest premium juices and drinks.
2001
We opened our Grove House - a visitor's center in Lake Wales, Florida. If you're in the area, drop by to learn more and check out our collection of grove gear and citrus treats - open seasonally, October to May. Visit The Grove House
2005
We were hit by citrus greening, a blight that sickens orange trees, causing the fruit to fall before it’s ripe. The farmers of our co-op continue to adapt and protect our groves as much as possible – but there is still no known cure for greening.
2015
Our co-op introduced seven new, delicious flavors of Florida’s Natural Lemonade. To keep up with the growing demand, our co-op started a program to help our farmers plant more lemon trees.
TODAY
2026 marks almost 100 years of Florida’s Natural. Since then, we’ve expanded our range of products and flavors for new and old customers alike because we believe we can all use a little more goodness in the world.
COMMUNITY GOODNESS
Our roots are in our local community. And that’s what makes us strong. It’s a well-known fact that America’s farmer-owned co-ops create jobs, boost our local economies and have all kinds of positive impact. At Florida’s Natural, we take it a step further, supporting health and wellness initiatives, local development, youth education and athletics – as well as passing along a little grower’s cooperative wisdom to the next generation. For us, it just comes naturally.
Spreading Goodness
Alexandra Scott was a 4-year-old cancer patient when she held her first Lemonade Stand fundraiser in her front yard. All of us here at Florida's Natural are proud to carry on her legacy. We’ve donated over $500,000 to date and every time you purchase Florida’s Natural lemonade it helps improve the lives of children battling cancer nationwide.
